From April to May 2022, Tiqets partnered with Keukenhof to host a Michelin-star dinner in the Keukenhof, and create a limited-edition, exclusive product on Tiqets.com based on that once-in-a-lifetime experience. We invited journalists, influencers, special guests and contest winners to the dinner on the 14th of April and the product was on sale from 21 April to 12 May. The primary aim of this partnership was to generate brand awareness for both Tiqets and Keukenhof in our shared core markets, namely the UK, US, France and the Netherlands. 

 

This campaign was a roaring success in terms of brand awareness, lead generation and venue partnership. Our total reach goal was 44M and we finished this campaign on 260M+. Our total contest entries goal was 15K, we had more than 80K+ people enter to win the contest.